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Community Outreach Continues... Although our office doors are closed, our hearts are wide open. The PCH Social Responsibility Team once again donated a full 53-foot tractor trailer worth of merchandise from excess inventory to two local community organizations. Over 10,000 items of clothing, accessories, bedding, handbags and tote bags were donated to The INN (The Interfaith Nutrition Network) in Hempstead NY (https://the-inn.org/programs/) and the LI Coalition for the Homeless in Amityville NY (https://www.addressthehomeless.org/). Both organizations are preparing to re-open the doors of their free boutiques, and with PCH’s help, the burdens of hundreds of recipients will be a bit lighter. A shout-out too, to one of our freight partners, CH Robinson, for absorbing the trucking cost from our distribution center in St. Cloud, MN.
Our very own Chris Irving, Vice President, Consumer & Legal Affairs, participated in a fun and very positive radio interview last week on Missouri radio to provide consumers tips on how to avoid imposter lottery and sweepstakes scams. The hosts could not have been more supportive or enthused about PCH. Feel free to listen to the whole interview here, but this quote from the host during the show sums it up best: “Chris, I want to tell you something from my perspective. In the midst of where we are living and the political climate we are in and all the things that are going on from California to New York, from Maine, Bangor to San Diego this is a breath of fresh air. I must tell you every day on this show we try to point people in a positive direction. We talk sports, we talk politics – which does not make us very happy – but I’ll tell you what. I’ve learned more, I am 71 years old and I’ve seen this Publishers Clearing House and I can’t wait to get home and tell my wife ‘Honey do me a favor, fill it out!’ This is so very great!”
Ariele Strauss, Lead, Programmatic Partnerships for PCH Media, wrote an article titled "Is Brand Safety Tech Blocking Your Brand From Safe Publishers?" that is now live on eMarketer and was highlighted in eMarketer’s Daily newsletter. Check out the full article! Great job, Ariele!
We are proud to share that PCH was named a finalist in the 2020 Mediapost OMMA Awards in the pharma/health/wellness campaign category for our partnership with Noom! The OMMA (Online Marketing Media and Advertising) Awards honor excellence in digital advertising. Our partnership with leading wellness app Noom is anchored around the shared theme of “winning”. The multi-pronged digital campaign, which included the Lean Into Life Sweepstakes, focused on educating the PCH community on how Noom can help them win in their wellness and weightloss goals. PCH became one of Noom’s top 10 best performing partners within the first five months of the partnership, so we are delighted to be recognized for the safety and quality of the PCH environment. See the full list here: https://www.mediapost.com/ommaawards/finalists/
We are very excited to welcome Paul Smurl to the PCH Family as our new Senior Vice President & Chief Customer Officer! Paul is an accomplished media executive with over 15 years of leadership experience across digital media and business development functions. In his new role, he will be responsible for digital marketing, PCH’s digital franchise products, and digital creative, while also playing an integral role in the evolution of strategy and future business acquisitions and partnerships. Check out the full press release here: http://www.globenewswire.com/news-release/2020/10/05/2103642/0/en/Publishers-Clearing-House-Announces-Appointment-of-Paul-Smurl-as-Senior-Vice-President-and-Chief-Customer-Officer.html
Congratulations to our very own Sal Tripi, Vice President, Digital Operations & Compliance, who joined a select group of Brand Safety Officers from the nonprofit Brand Safety Institute. Sal joins a distinguished list of individuals and companies represented in this group, including KPMG, NBC Universal, Deloitte and Twitter. This achievement is another nice addition to PCH’s impressive roster of industry leadership positions on leading privacy, consumer protection and best practice groups. Read the full article here: https://money.yahoo.com/brand-safety-institute-announces-first-153700422.html?guccounter=1
A message from PCHers to all. In these unprecedented times, we will persevere together. #InThisTogether
See what PCH is all about here!
New Video Alert - It's All About Winning! February was filled with some big winning moments – click the link to watch a recap of our February prize deliveries!
Hot off the press! PCH surpasses the majority of Comscore’s Top 100 Digital Media Properties, underscoring PCH’s steady rise on the media industry’s most vital consumer engagement metric. Click the link to read the full press release.
